Thursday, 31 March 2011

Day1: and we are already off plan...

Objective: source blog

I will write a bit more about this in some later posts, as at present I don't want to reveal the product name, but the first thing you need to do when launching a product that will mainly sell through the internet is to find a hungry market.

Actually, that's what you want in any ideal business, but on the internet you have to get high Google rankings, and that a scientific process of:
- Look at Googles tools to find out what is being searched for
- Look at the magazine racks/Clickbank products to see what is being talked about/sold with regards those areas
- Assess the competition
- Choose a product and URL combination, and then just go for it

We are in Go For It mode, and for various reasons we'll come back to the science bit later: it will be come clear when I reveal the chose URL and product name.

So accepting we are at that stage, what's next? Well the books written, but I am sure needs more work. But as Litman would say, its good enough for launch!

The next thing that needs doing is the website, which we'll achieve in two stages:
1. Launch the blog, and get Google rankings started. It should take about 30days to get onto page1
2. Have a the proper website designed in background during this period, ready for a day30+ launch

I once got quoted £2000 for the design of a fairly simple new website once. I ask the designer what they did for £2000, and much as though their portfolio was great, the main answer was to pay them half of that sum as a deposit! Needless to say that I didn't take them up on their option, but went and sourced a cheaper option that took 3months to index in Google.

So today's task was to source a blog platform. Now I know there are cheap and simple ways to do this on free platforms - I'm writing this blog on such a platform - but I want to outsource. So I made contact (eventually...) with the provider of such Wordpress based blog platforms, and she (eventually...) came back to me to confirm that yes, I could not only have one eMail address, I could have as many as I wanted!

Go result for the day, but should have taken less time

Costs so far: £6.95
Time: 63hrs

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